Ceramics Studio Commerce

Ossa

Role

Art Direction, Design

Year

2025

Client

Ossa Ceramics

Hands shaping a wet terracotta vessel on a potter's wheel

Overview

Ossa make around forty pieces a month, and no two are the same. Their old shop treated each one like a stock item: a white background, a size chart, a quantity selector. We rebuilt the shop around the batch instead — each firing gets its own short story, and pieces sell from inside it.

Art direction followed the studio’s own day: raking morning light, clay dust left on the bench, hands in frame. Product pages open on a slow, turntable-style rotation built from twelve photographs, and the type is a warm serif set large. When a piece sells, its page stays up as a quiet archive rather than a dead link.

ossa.com

Ossa homepage — “Made slowly, by hand” with stoneware vases
Close-up of a ceramic jug handle with a creamy glaze drip
Unglazed clay bowls drying on wooden studio shelves

Fig. 01

Batch 14 — stoneware, wood-fired, forty-two pieces

A sunlit pottery studio full of handmade ceramics

ossa.com

Ossa product page for Cup No. 04 with an Add to bag button

Fig. 02

Journal — notes from the kiln, published with each firing

Fig. 03

Product photography — one window, no reflectors

A potter in a linen apron holding a freshly glazed bowl

Credits

Art direction & design — Noor Calder · Photography — Marta Quintela · Development — Studio Lume · Copy — Ossa Ceramics

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